{"id":13301,"date":"2025-01-21T16:06:27","date_gmt":"2025-01-21T16:06:27","guid":{"rendered":"https:\/\/www.help.dailyfy.co\/categories\/analytics\/start-analyzing\/how-is-our-engagement-rate-calculated\/"},"modified":"2025-10-20T12:41:03","modified_gmt":"2025-10-20T12:41:03","slug":"how-is-our-engagement-rate-calculated","status":"publish","type":"docs","link":"https:\/\/help.dailyfy.co\/en\/categories\/analytics\/start-analyzing\/how-is-our-engagement-rate-calculated\/","title":{"rendered":"How is our engagement rate calculated?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13301\" class=\"elementor elementor-13301 elementor-12790\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9d874ec elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9d874ec\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-890e696\" data-id=\"890e696\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-546fba5 elementor-widget elementor-widget-heading\" data-id=\"546fba5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.14.0 - 26-06-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Range commitment rate<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21041e6 elementor-widget elementor-widget-text-editor\" data-id=\"21041e6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.14.0 - 26-06-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Engagement is calculated as follows on all the social networks we support:<\/p>\n<p><strong>(Reactions + Comments + Shares) \/ reach<\/strong><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-124bd7f elementor-widget elementor-widget-heading\" data-id=\"124bd7f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Subscriber engagement rate<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df6df3d elementor-widget elementor-widget-text-editor\" data-id=\"df6df3d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>You can also calculate the public engagement rate. Simply replace the reach by the number of subscribers at the time the post was published. This calculation method is used to compare this data with competitors.  <\/p>\n<p>We can only calculate this rate from your first synchronization. We recommend that you wait between 1 and 3 months before using it. <\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Formula for this rate :<\/strong><\/span> <\/p>\n<p><strong>(Reactions + Comments + Shares) \/ number of subscribers at time of publication<\/strong><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e15e3b elementor-widget elementor-widget-heading\" data-id=\"2e15e3b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Further information<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa8ba0a elementor-widget elementor-widget-text-editor\" data-id=\"fa8ba0a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"text-decoration: underline;\"><strong>A little clarification for Instagram:<\/strong><\/span><br \/>Shares are replaced by Saves.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Dailyfy tip<\/strong><\/span> This formula helps you measure the impact of your content on your audience. Use it to optimize your social media strategy! <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Range commitment rate Engagement is calculated as follows on all the social networks we support: (Reactions + Comments + Shares) \/ reach Subscriber engagement rate You can also calculate the public engagement rate. Simply replace the reach by the number of subscribers at the time the post was published. This calculation method is used to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":13252,"menu_order":5,"comment_status":"open","ping_status":"closed","template":"","doc_tag":[],"doc_badge":[],"class_list":["post-13301","docs","type-docs","status-publish","hentry","no-post-thumbnail"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/help.dailyfy.co\/en\/wp-json\/wp\/v2\/docs\/13301","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/help.dailyfy.co\/en\/wp-json\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/help.dailyfy.co\/en\/wp-json\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/help.dailyfy.co\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/help.dailyfy.co\/en\/wp-json\/wp\/v2\/comments?post=13301"}],"version-history":[{"count":2,"href":"https:\/\/help.dailyfy.co\/en\/wp-json\/wp\/v2\/docs\/13301\/revisions"}],"predecessor-version":[{"id":13612,"href":"https:\/\/help.dailyfy.co\/en\/wp-json\/wp\/v2\/docs\/13301\/revisions\/13612"}],"up":[{"embeddable":true,"href":"https:\/\/help.dailyfy.co\/en\/wp-json\/wp\/v2\/docs\/13252"}],"wp:attachment":[{"href":"https:\/\/help.dailyfy.co\/en\/wp-json\/wp\/v2\/media?parent=13301"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/help.dailyfy.co\/en\/wp-json\/wp\/v2\/doc_tag?post=13301"},{"taxonomy":"doc_badge","embeddable":true,"href":"https:\/\/help.dailyfy.co\/en\/wp-json\/wp\/v2\/doc_badge?post=13301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}